Issue 35: IsoSpeeding Off Into the Distance

The Boone with Isospeed in the rear.

Conversations following the Trek Domane SLR launch, included asking my industry contacts if they’d seen or heard of a competitor’s road bike suspension system. They hadn’t, neither have I, and that’s the most remarkable story about Trek right now. There’s no answer to their IsoSpeed technology 4 years after it first launched. In an election and Olympic year cycle, it comes down to where a company has spent their…